Business Illustration

Overview

Throughout my time at AT&T Enterprise Business, I created custom illustration to enhance storytelling across digital platforms. When stock photography fell short—especially for abstract technical topics like IoT, network transformation, or cloud infrastructure—I developed clean, brand-consistent illustrations that clarified concepts and engaged users. These visuals were used across web pages, infographics, and interactive modules, helping to reduce cognitive load and support concise messaging.

My Role & Responsibilities

• Vector illustration for digital experiences
• Design of infographics and modular scenes for technical narratives
• Ongoing alignment with brand guidelines and updates
• Collaboration with UX teams, content strategists, and developers

Tools & Technologies

Adobe Illustrator, Adobe Photoshop, AT&T Brand Portal

Project Outcomes

These illustrations supported product storytelling across business units, from manufacturing and logistics to healthcare and cloud solutions. Reusable assets increased design efficiency and reinforced brand consistency across digital experiences.